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RAD

 

Tonight millions of people will watch as celebrities walk the Red Carpet for the Emmy Awards. Stars will be wearing designer gowns styled by talented stylist and promoting the designers they are wearing. It is a big business and a huge platform. A few weeks ago I was invited to an event that discussed how do we combine passion and purpose where I met two amazing women trying to change and elevate not only the red carpet but the conversation.

The evening was put together by two incredible women, Carineh Miller and Arianne Phillips, the founders of RAD, which stands for Red Carpet Advocacy. Two amazing women and friends who decided to use their skills and talents (which they have many) to change the narrative on the red carpet by inspiring and activating fans towards social good and promoting cultural relevance through social responsibility. The stars will still wear beautiful gowns but the designers and talent will use the platform for good.

All of this is because two friends got together and said how can we put our talents together to move the needle? And talents they have! Arianne’s talents are legendary, as one of the most creative forces in the fashion and entertainment industry as a visual artist and has worked in film, fashion, theater, music, opera and media. Arianne has worked with Madonna, The Rolling Stones, Katy Perry, Jennifer Lopez as well as received Tony nominations for her costume design and recently styled Quintin Tarantino’s new film, Once Upon a Time in Hollywood. She is legendary for her work and vision. Arianne and her friend Carineh wanted to use their skills for a greater purpose.

The two friends had wanted to collaborate for a long time and knew they would be a dynamic duo. Carineh, graduated from Penn and has been a force in fashion and entertainment from the start. She worked for Prada where she launched and ran their global VIP relations department, one of the first in the industry fostering relationships with celebrities, Hollywood A-listers, stylist and influencers raising brand awareness worldwide. She worked for Dior, Estee Lauder and was VP of Entertainment and Brand Strategies for the entertainment industries largest independent PR Firm.

So after meeting this dynamic duo I knew that I needed to know more. So last week Carineh and I sat down for coffee and chatted about RAD and their mission.

Charity Matters: Tell us a little about what RAD does?

Carineh Martin: What we do at RAD is we rally around talent (celebrities). So when we create partnerships we say to talent, what is really going to inspire social progress is if you are talking about something that is truly meaningful to you. So we are going to create advocacy campaigns around you and we will bring a brand to the table to make a donation to your cause. With the RAD model the money goes directly from brand to cause. That is for two reasons; one for authenticity and two for transparency. The brand can decide if it is public or private. There are three entities within which we work with talent, brands and nonprofits and we connect the dots.  We are putting these partnerships together where the brand and the talent can drive impactful social messages. Talent picks the nonprofit and we connect the dots between the three.

We are creating opportunities for talent to use their platforms so that moment when all of their fans are watching them they can talk about something meaningful to them in order to inspire social progress.

Charity Matters: What was the INITIAL Thought process when you were creating RAD?

Carineh Miller: We knew we wanted to work together and we knew what our values were and what we wanted to accomplish. Following the election there were marches and activist and we decided it was time to act. I knew I wanted to dedicate my knowledge, my relationships, my network and everything I have learned along the way I wanted to contribute to this, to RAD. We knew that we had an opportunity to leverage our relationships to contribute to this dialogue.

When we were creating RAD we knew what it would be and we originally thought the best way we could contribute was by being a nonprofit. We talked to a lot of different people who said that being a nonprofit would be more complicated and could actually hold us back.  We consider philanthropy as our third business partner.

Charity Matters: What are you’re biggest challenges?

Carineh Martin:We have a lot of challenges. I think our biggest challenge is education. Everyone talks about authenticity but who is actually practicing it?  We are doing things differently and not from existing models, so we need to educate people. One  example is that we do not do contracts with our partnerships. We are asking talent to do something emotional and that touches on their passion and they continually exceed our expectations. Talent is always being asked to sell products for people and we are coming to talent saying what can we do for you? We want to use their real passion to inspire people because authenticity resonates with audiences. It is an education to get everyone there and once you get there it is super impactful.

Charity Matters:What are those moments when you know you have moved the needle and made a difference?

Carineh Martin: The single moment for me thus far with RAD was when Margot Robbie chose her charity which is Young Care in Australia. We created a partnership with Levis and we said, “Margot, Levi’s is going to make a donation to your charity for this event, what is your charity?” I had to dig to find this small organization in Australia and got to call them and say I have a very big check for you. The CEO called me the next day from Australia and I was able to tell him that Margot Robbie had this opportunity and she chose you…your cause. He called me back the next day in tears and this is exactly why we do this work. That moment was everything.

Charity Matters: How do you measure your impact?

Carineh Martin: We don’t! Our focus is the public. Everything that we create is towards inspiring the public to give, to be involved and any way we do that is what is important.

Charity Matters: What is your dream for RAD?

Carineh Martin: I want to change the narrative. Do something that is meaningful. My dream is for brands to actually be altruistic about their philanthropy. Be super strategic about everything you do but when it comes to your philanthropy be altruistic about it. I just want to change the conversation and have people be more authentic. 

Charity Matters:  when we watch that Red CArpet we will see not only a new conversation but a whole lot of good….which is RAD!

Charity Matters

 

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The Birthday Party Project

 

photo via: today.com

We all strive to use our gifts for the greatest good and purpose. We spend a lifetime honing our crafts and talents and usually putting those skills into our careers. For many of the nonprofit founders I have interviewed there is a moment when they realize that their skills and gifts can be used for a bigger purpose, one beyond their job. That is exactly the story of Paige Chenault the Founder of The Birthday Party Project. Paige spent her career as a high end party planner, organizing extravagant weddings and events to create lasting memories for her clients. Last week, I had the opportunity to meet Paige and attend a fantastic party to help support her beautiful mission of bringing joy to children living with homelessness.

Charity Matters: Tell us a little about what the Birthday Party Project Does?

Paige Chenault: The Birthday Party Project is a nonprofit that throws birthday parties for children who are experiencing homelessness. The Birthday Party Project partners with homeless and transitional living facilities and we host birthday parties for the kids that are staying there.

Charity Matters: What was the moment you knew you needed to act and start  The Birthday Party Project?

Paige Chenault:I was on an airplane reading a magazine article about kid’s birthday parties and for almost a decade I had been in the party planning business, so I was getting excited about my  daughter’s upcoming birthday and the party I was going to throw her. As I flipped through the magazine and saw images of these picture perfect parties thinking that I could totally do this for my daughter Lizzie.

Then I put that magazine down and picked up a Time Magazine with an article about children living in Haiti and the extreme discrepancy between the party that I had envisioned for my daughter and what I saw this child in the article living in every single day. That was the moment that it hit me that I could do more with the gifts and talents I have been given. There were children that were out there that would never know the power of a celebration of people coming together. In that moment I knew that I was the one to do something for these children.

I do believe that we are called into service and absolutely do feel that I was called to this. 

Charity Matters: What are your biggest challenges?

Paige Chenault: Some of the biggest challenges that we face has everything  to do with the amount of interest we have for people to get involved with our mission and the kids that we are serving and celebrating. Knowing that so many people realize that these children are human beings going through things that are incredibly difficult and traumatic. These are families that are truly experiencing crisis and whether they are in sex trafficking rehabilitation programs or if they are chronically homeless or in a domestic violence agency trying to get help and to stay alive. These families are facing things that we don’t have to face.

In knowing that there are measures in place that allow children and families to feel safe and because of that we have worked really hard on the way we celebrate with kids. Treating people with dignity is our ultimate goal and we have worked very hard with our birthday enthusiasts which is what we call our volunteers to do this. There is a tremendous opportunity for people to get involved with our organization. Yet, we still can’t seem to catch up with the excitement around our mission.   We have scaled incredibly fast in these past eight years and to celebrate in fifteen cities is incredible for us. What we do know is that we do things well and unless we can do them in honoring our agencies and shelters and continue to keep up with the excitement and enthusiasm can be a challenge for us sometimes.

I think as founders I think it is really important that we stay true to our core values and that we let those be our guide post. I can see where it could be very easy if someone wanted us to do this and that moment that we begin to do things that don’t align with our values that is the moment when there are tension points. We have worked very hard to honor our core values, be good stewards of the dollars we have been given and that we are serving our kids and families well. These are hard lessons to learn as a young entrepreneur.

Charity Matters: What fuels you to keep doing this work?

Paige Chenault: Our core team of volunteers, our party coordinators, these are volunteers who host parties on our behalf all around the country. For me, those are the people that fuel me the most because when I am so tired and can’t take one more call or email or whatever it is…I have the opportunity to look online and see what they are tackling for us on our behalf and it is so powerful to see the way that they are giving of their time and resources to serve our mission. We are extraordinary in that way because we have 150 party coordinators around the country who show up on our behalf. Some of these people have been doing this work for almost eight years with us.

Our retention rate is really high and we have worked really hard to care for those people because these are the folks on our team who are doing the work. I have a team in Dallas and we call ourselves the support team because we need to support our volunteers/party coordinators.

Charity Matters: When do you know that you have made a difference?

Paige Chenault:I get really energized when my team comes up with great ideas solve a problem, when we get it right and everything goes really well or when I get emails saying that this was the best experience I have ever had volunteering. Those are the moments for me that I am most proud of the work that we do.

 We do have stories of impact and the ways in which our kids are impacted. I would say those moments are extraordinary and incredibly special.  We have immediate impact with our work but the ripple effect takes ages to come back. Recently, I had the opportunity to truly run into someone who she said to me, “Do you know you celebrated my 14th birthday with me when I was living at a shelter?” I had never met her before and I was at a speaking engagement and she came up to me and she was now the youngest intern ever at this company and for me it was incredibly special and this was my moment. It was everything for me.

 For me that was a four year gap before we saw her again and she still spoke so fondly of her party in such detail and to me that speaks volumes to level of work that we are doing making lasting moments that help me over come those hard days of the grass roots building of this organization. We are leaving lasting effects on the children that we are serving and that is what matters. These moments are the greatest gift that have been given.

Charity Matters: Tell us a little about some of the successes you have had?

Paige Chenault: We have celebrated 10,000 children’s birthdays in eight years and we have done that alongside 50,000 children. So we have celebrated 10,000 birthdays with 50,000 children there with us celebrating. We have done that with the help of 38,000 volunteers which we call our birthday enthusiasts, which is extraordinary to me. That is a lot of kids reached, a lot of birthday cakes.

We have done that with our agency partners or transitional living facilities or homeless shelters. The Ronald McDonald House is a prime example of a transitional living facility. Covenant House is a teen living facility and there we celebrate children 17-23 and often these kids revert back to their childhood because they never celebrated a birthday before. We partner with domestic violence agencies, sex trafficking rehabilitation programs and then we have homeless shelters and emergency shelters which are typically 24 hour facilities .

Charity Matters: If you could dream any dream for your organization, what would that be?

Paige Chenault: I think there is an opportunity to go big and give people an opportunity to have experiences that they would never otherwise have the opportunity to be a part of. Yes, I want every child in America to feel celebrated and yes I would love to take The Birthday Party Project internationally but in addition to that there is always room for us to do more for others. I want to partner with people who dream really big. Allowing kids to experience Disneyland, or a movie lot or having a larger than life birthday party in the middle of a field. I just want them to see how creativity can bring people alive. 

 

Charity Matters: How has this journey changed you?

Paige Chenault: I think I am more sure of who I am as a wife and a mother and a leader. I have always been empathetic, compassionate and a giver and I have always expended most of myself for others. I now realize that I don’t have to do it all or be the hero of the story. So for me, the narrative that has switched since this endeavor. It doesn’t have to be about me but it really can be about more and everyone together and thank goodness for that because there are plenty of others who can share in the joy of this. It is like taking off the cape and the in charge mentality and saying people there is plenty to go around.

Charity Matters: What life lessons have you learned from this experience?

Paige Chenault:I think for me the biggest lesson for me is that we gain people’s trust when we operate from a place of authenticity and vulnerability. If I were to continue along this journey with all the answers or needed to be the person with the first and last word, we would have crumbled by now. I think for me it was incredibly important as we brought people into the fold that I was incredibly honest from the beginning that there was a lot that I didn’t know but that I knew we needed to it.

By sharing just who I was and what my strengths and weaknesses were and by being able to share that with the people around us we created a movement. People realized that I didn’t have all the answers but maybe they had a piece of the puzzle and by allowing them to do what they do best and to get out of the way, we were able to build this incredible community of these magic makers that I trust and that trust us.

That has probably been the biggest take away from this experience. When we get out of our own way and rely on the expertise of others that is where community is built and that trust exists in those moments and when you are able to do more. I believe strongly in the power of people but allowing others to find out what they are capable of is even more rewarding.

Charity Matters

 

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Charity Matters Inspiration

Why?

Why seems to be a word on many people’s minds since the tragic and devastating shootings this past weekend. Why? Such senseless and tragic events. It simply doesn’t make sense, all of the insanity in our world. Most days I can barely get myself to turn on the news.  While the events themselves are beyond heartbreaking, the shock, anger, sadness followed by the blame,  played out like theater in the media, makes it that much more painful for everyone.  It is like watching a car accident over and over, simply horrible.

Rather than focus on all the sadness, I choose to focus on the good. The police officers that arrived in seconds, the kindness of people helping each other in that Walmart. I look for the good everywhere I can. I edit out my news each day and truly search for the good in all things. Luckily for me each week I interview amazing humans that remind me of all the goodness out in the world. I, in turn, make sure that you get to meet them as well.

In the past few weeks alone you have met Sara from the Kula Project who is on a mission to empower the people of Rwanda.  Officer Jason who is working tirelessly in communities to connect the police, students, people in jail and so many more to create a bridge between police and communities.

You were reintroduced to Jenny Hull of Once Upon a Room, one woman and her daughter Josie on a mission to redecorate children’s hospital rooms transforming children’s spirits and lives. And last week you met Mari, a nurse whose gratitude for all this country has given her, has set out to serve the underserved children and families in her community. And these are just a few of the incredible nonprofit founders you have met.

So when people ask me why? My answer is I believe in goodness. I believe that people are innately kind and goodness always wins over evil. I know this because of the people I meet.  I believe that when you choose to focus on the good in this world and when you see the good in people it becomes easier to motivate yourself to be of service to them. When we serve others and give others value we not only make their lives better but over time you tend to get back way more than you ever gave….even if that wasn’t the intention. The result of that is that the people you helped are now inclined to help other people. And so together over time, you create an upward spiral of positive change that grows and grows until it becomes stronger.

So instead of watching the nightly news tonight, I am going to think about those who need our help, our prayers, and our support.  I am going to continue to find these everyday heroes to remind each of us how good the world is and I know that when we all come together to help one another we will create that upward spiral of positive change. That is the why that counts.

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Charity Matters Inspiration

Once Upon a Room

Like all good fairy tales, it begins with once upon a time…there was a beautiful woman named Jennifer Hull and her heart was so huge that she not only adopted one child but created a non-profit to help hundreds more sick children at children’s hospitals around Los Angeles. Jennifer and I have known each other for a while and a few years back I interviewed her about their incredible cause called Once Upon a Room. A non-profit organization that decorates rooms for children who have long stays in the hospital.

Since that time, Jenny’s daughter Josie, Josie’s best friend Sienna, my son and host of amazing high school students have brightened hundreds of children’s hospital rooms with their work. Now that my son is heading to college in Texas he and his buddies are bringing Once Upon a Room to their local Children’s hospital. This week I thought I would share the magical fairy tale once again…because like all good fairy tales we want to read them over and over.

Charity Matters:  Give us a little back round on you and Josie?

Jennifer Hull: A little history about Josie and I…I am the very proud, adoptive mother of Josie. Josie and her sister, Teresa, were born in Guatemala and were conjoined at the head. They came to the US at 9 months old. At 1 year old they underwent surgery done by a 50 person medical team to separate them. After 23 hours in the operating room, our two beautiful girls were rolled out in 2 separate beds.

We were granted a miracle that day and have spent every day since trying to do everything in our power to better the girls’ lives and those around us. As one can imagine our medical journey did not end at separation surgery. There have been countless hospital stays with over 30 surgeries combined and hours upon hours of physical therapy. 

We know from first-hand experience when you are in an environment that makes you happy and calm healing is easier to achieve. It was important to Josie and me to help others in medical situations feel better. The main portion of our program is to decorate hospital rooms for pediatric patients going through active medical treatment.

Charity Matters: What was the moment you knew you needed to act and start your non-profit?

Jennifer Hull:  Once Upon a Room has a tag line…Every child has a story. My sweet daughter, Josie spends so much time in the hospital. Every time we are inpatient, I noticed her spirits were lifted when we would bring in items that were ours and set up a mini “house” like atmosphere. We have had the pleasure of meeting other patients and families over the years and when we would visit them we would bring something to brighten their room we could see the joyous effect it had.

We wanted to expand our reach and really transform the hospital setting into a personalized, happy environment. Josie and I got excited about the possibility of spreading joy to others in the hospital. We knew we needed to do this. We wanted to serve others and this was such a perfect fit for us.

Sienna, Josie and Ford

Charity Matters: Who along the way has helped you make this journey happen?

Jennifer Hull: Siena Dancsecs is a huge contributor to our success and is one of Josie’s best friends and has been through so many ups and downs with Josie medically. Siena’s passion to help others started to light on fire. At 11 years old she called to tell me that the organization should be named Once Upon a Room. She said that our mission should be to serve pediatric patients in and out of the hospital that was inactive medical treatment. 

Siena says, “Through my friendship with Josie I wanted to do more. We do what we do because we can see the long-term impact it makes. I remember getting asked to go to the hospital for the first time. I honestly had no idea what to expect, what I would see or what I would hear. Normally when I think about a hospital I think about all of the needles, medicine and doctors. We get to see a different side of it. When we walk into those rooms we get to brighten this patient’s room with what they like. It becomes all about them in a different way. It’s not all about their disease or injury; it’s about them as a person. That’s what makes it so special. Getting to make these patient’s days just a little bit brighter. And truly it affects not only their environment but also everyone around them. It brings this glow to their surroundings, helping them start fighting a little harder.”

Charity Matters: What fuels you to keep doing this work?

Jennifer Hull: This is an easy question…making other people happy!! As Josie says, “We do this to make other kids happy. I know how hard it is to be in the hospital so I want to help them too.”

We can’t change the medical outcome but we can change how they feel when they are going through this journey. You can’t believe how rewarding it feels to know that you put your heart and soul into doing something for someone else that hopefully makes a difference in his or her life. Every room we do we put ourselves into their shoes for a moment. We do our best to anticipate what they would want or what would bring joy to them.

When we get the theme of the room we try to do the best we can to make it perfect for them. You would think after doing over 500 plus rooms it would be redundant but instead, we try to make each room better and more personalized. Making someone else happy fuels us. Hopefully, that person is the patient, but also the family. Being in the hospital is so stressful for the whole family.

We are one of the few people who walk into the room and can concentrate on the person, not the medical diagnosis. We get to recognize them and their interests. The family gets to be reminded of the person, not the condition.

The other part that fuels us is the excitement that it brings to the medical staff. You almost see them invigorated. It is so much fun to watch them and their reactions when they are watching a room reveal for one of their patients that they clearly have compassion for. It is a gift to us to make others feel special.

Charity Matters: When do you know you have made a difference?

Jennifer Hull: There is an interesting thing that happens in our group. It isn’t only the patients and families that we affect. Many times it is the volunteers or vendors that we see affected by our work. It is so much fun to go into Target and the cashiers are all excited to see what rooms we are shopping for. It is so rewarding to see the change in our volunteers when they come to help. 

Witnessing the love and compassion that kids and teens give to patients is one of the best gifts in my life.  We don’t give them enough freedom or opportunities to give to others in a meaningful way. Giving them a positive experience serving others at a young age while hopefully help them remember that feeling when they are adults and they will find a cause that they can make an impact giving to as adults.

Charity Matters: Last question before we end this fairy tale, tell us what success you have had?

Jennifer Hull: Our success isn’t measurable. Success for us is determined by the about of love and compassion we are able to spread to our patients, families, staff, volunteers, and vendors. It is the ability to spread hope and happiness. Our success is based on helping and serving others.

Now that is happily ever after….if ever I have heard one.

 

Charity Matters.

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Becoming a leader

” Becoming a leader is synonymous with becoming yourself. It is precisely that simple and it is also that difficult.”

Warren Bennis

As many of you know I run a nonprofit that is a youth leadership organization. During the summer we run three separate weeks of leadership camp, where middle school students stay on a college campus for a week away from their parents, learning, having fun and having time to reflect on who they are and where they want to go. This past week we just ended our first session of camp with almost two hundred students transformed by their experience.

Our students do all of the traditional camp activities like talent shows, biathlons, a dance, cheering …you know the drill. What makes us unique is that students also learn a curriculum about becoming a leader. They learn to have a plan, a goal, how to communicate those plans, they learn to be life long mentors to others and most importantly they learn that you can not lead unless you serve. It is truly students teaching students leading by example showing the best of themselves and who they can be.

So often in the nonprofit space, we are running a business like almost any other with budgets, timelines, goals and the list goes on. What makes our work (nonprofit work) different is that unlike a company when your numbers are down, fewer people profit. In the nonprofit world, when you don’t make numbers, someone doesn’t go to camp, get fed, receive medicine and the list goes on. The stakes are real and there is a person affected by each choice, for better or for worse.

The other challenge in the nonprofit space is that you can often feel separated or removed from those you serve.  We work all year (our staff of two and 150 amazing volunteers, who will serve over 3,000 students) to send one-third of our students to camp with scholarships. Then the moment happens, we see their faces, we watch them grow and learn all week and our efforts beyond worthwhile. Children who live in the inner-city, who have never been on a college campus let alone stay on one and then to hear them share their experiences….well there simply are not words with how incredible it feels.

Each volunteer gives of themselves to change the life of another. You can feel the love, the kindness, the joy, the gratitude between our campers and our volunteer staff. Regardless of what is happening in the world, I know that our amazing college and high school volunteers are transforming hundreds of children’s lives for the better….renewing my faith in humanity and inspiring me to strive to serve more.

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YOUR REFERRAL IS THE GREATEST COMPLIMENT,  IF YOU ARE SO MOVED OR INSPIRED, WE WOULD LOVE YOU TO SHARE AND INSPIRE ANOTHER.

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Kula Project

Have you ever heard the expression one thing leads to another?  That expression has never been more fitting than with my introduction to the amazing Sarah Buchanan Sasson. You may remember a few weeks back the fantastic conversation with Cause Bar founder, Kristiana Tarnuzzer?  Well,  Kristiana suggested that I connect with Sarah, who is the founder of KulaProject.org, a nonprofit that focuses on eliminating poverty by developing female entrepreneurs in Rwanda. Sarah’s life is the perfect example of the expression, one thing leads to another. I can’t wait to share her incredible story and journey from suburban Atlanta to Rwanda. Our conversation was as inspirational as she is…..

Charity Matters: Tell us a little about what Kula does?

Sarah Buchanan Sasson: We help women in Rwanda build and grow businesses. We do that with both coffee growers and artisans.

Charity Matters: What was the moment you knew you needed to act and start  Kula?

Sarah Buchanan Sasson: In October 2008, I was living in Atlanta and went to a conference that had an African children’s choir. The first moment they started singing I had a come to Jesus moment. A little girl spoke about her hardships but she had such an inner light that was so outward.  I remember the moment so clearly.  At that moment I knew I had to go to Africa. That day I signed up to go to Kenya through a volunteer program for a mission trip. I didn’t even have a passport.

In April 2009, I was on my way to Kenya. It was my first time out of the country and it was really really hard. I was out of my comfort zone in every way. I went with a dental mission team and had no dental experience. I came back and had expected a transformative experience that didn’t happen. So I just went on with my life. A year later the same volunteer group was going and asked me to join them. I used money as an excuse not to go and shortly thereafter I received a note that an anonymous donor had paid for my trip, so I went back.

One year later, going back to the exact same place and seeing that nothing had changed for these women, I just saw the stagnation of their lives. I realized that poverty was about a lack of opportunity. Growing up in the South you think that people are poor because they don’t work hard.  I realized that poverty is not about being lazy but about a lack of access and lack of opportunity, not about not having money. I came home from the trip changed. 

 After going to Kenya in 2009, I changed my major from pre-law to International Development with a focus on African politics. I never thought about starting a nonprofit but began interning for other nonprofits. So many of the programs I was working with were not engaging the people they were serving. I began looking for organizations that did that and when I couldn’t find one decided that we should start our own. We started Kula in May of 2012.

I originally thought the more places we were in the more legitimate we were so we had programs in downtown Atlanta with homeless communities, Jamacia and in Kenya. Not a single one of those programs worked. I sold my car to fund the program in Jamacia and the program failed. I was working two jobs to try to fund all of these projects across the globe. Two years in and we were ready to quit.  Since we had sold everything and were planning on leaving the continent of Africa forever, I suggested we take one last trip on our way out of Africa to Rwanda. I remember thinking that this was going to be the greatest adventure of my life.

Charity Matters: Why Africa? More specifically, why Rwanda?

Sarah Buchanan Sasson: I had taken a class called Global Issues where we had an entire segment on the Rwandan genocide. It blew my mind about what I was learning about the genocide and how little we discussed it in the United States.   I had always wanted to go to Rwanda and thought we should go since this would probably be our last time on the continent.  I had this image in my mind that it was a place of destruction and then we got there and it was beautiful. It reminds me of Southern California. The food was great, the restaurants were great and I remember being so shocked and then feeling so guilty that I had had this horrible vision of this beautiful place. I honestly couldn’t believe what these people had overcome on their own.

We met with a coffee company that took us out for a few days. We were meeting with all of these incredible women who told us their stories survival and during the genocide.  They had overcome these things that most people can not imagine to be true.  Now all they wanted was to grow more coffee and better coffee to have an opportunity to sell it so they could afford to educate their children. These women believe that if they educate their children there will never be genocide again. That for me was my real moment.  I knew my quitting wasn’t an option. At that moment I knew that if these women can survive what they have been through then I could too.  

That was when we realized we needed to focus on women and to listen to what they needed. From that moment on all of our programs were designed by the women the programs were intended to effect.  That is why our first two years had failed. We went into communities and told them what we thought was best for them.  All those early mistakes we had made are the only reason our programs are working today, those mistakes are what taught us how to be successful. We relocated the Kula Project to Rwanda and now we have a staff of 23 and only three are American and we give all of our success to our Rwandan staff.

Charity Matters: What are your biggest challenges?

Sarah Buchanan Sasson:  I think like all nonprofits, fundraising. It is really hard to compete, it’s hard to stand out and everyday everyone thinks there is a new problem that we need to be addressing. We are constantly trying to find ways to break through all the noise and to become sustainable on our own.  We work with women who make baskets and grow coffee, they already have a product so let’s sell it. We are looking more and more about getting into the coffee space, hoping we can stand out with our story. When we sell our coffee directly to roasters our hope is that one hundred percent of the purchase would go back to Kula and fund the ladies that grew the coffee. Our goal is to be fifty percent sustainable by the year 2021 on our own.

Charity Matters: What fuels you to keep doing this work?

Sarah Buchanan Sasson: The work is hard. I have one thousand women and their families who depend on me to send their children to school and to eat. You feel guilty because you’re tired and you are working to support people who survived the genocide.  I’ve learned that I can’t compare my life to theirs.  Burnout is real when you give and give.  I have learned that in order to keep giving I need to find a way to recover and to differentiate myself from the organization.  

We have been doing this work for seven years and I have learned that I need to take solo road trips and love being out by myself inspired by nature. It really refuels me and gives me space to be inspired and feel in awe of nature. That gives me new ideas for our business and I have come up with some of our best campaigns.  

Charity Matters: When do you know you have made a difference?

Sarah Buchanan Sasson: I feel that most of us in the nonprofit space have a hard time celebrating those moments when all we usually see is what we need to do that is ahead.  I am really working on trying to pause and celebrate our wins. I know we have made a difference when I listen to the women tell stories of their lives. We have very clear goals for everyone in the program. We give these women skills to make a living we also do so much more. We train them, then they complete financial planning, family health and nutrition, gender equality, mentorship, business management, and community leadership classes. After that, the women submit a business plan and we invest in those who have invested in themselves and then measure our impact. 

When the women talk about things that we didn’t set out to change I am always surprised. One unexpected impact was a huge drop in domestic abuse. We do a number of in-home training and one woman told me that the more we come to visit her the more her husband stops beating her. That story created gender equity training for all the men in the households and while we do not set out to change the culture this one we needed to put an emphasis on. Being able to be a part of this changing conversation was something we really didn’t expect.

Charity Matters: Tell us what success you have had? What has your impact been?

Sarah Buchanan Sasson: We started in Rwanda five years ago, and our first year we planted 5,000 coffee trees. These coffee trees take three years to produce, it is such a long term investment. We planted over 100,000 coffee trees in the first five years.  By the end of this year, it will be 170,000 trees that we have planted.  We have done over 4,000 one on one training and over 3500 hours of one on one trainings. We took all that we had learned and put it into a fifteen-month fellowship program where they learn about coffee farming and artisan training in addition to all their classes, having access to formal banking and a multitude of training and classes. This class is our first official graduating class. 

We launched our first impact analysis and discovered that before the Kula Project of the 474 women we spoke to zero of them had a savings account and now 87% of the women have savings accounts. We conducted pre and post analysis and learned that before Kula  12% of women were afraid to speak their mind and now 93% of these women feel confident enough to speak their mind. It is the biggest compliment. 

Charity Matters: What life lessons have you learned from this experience?

Sarah Sasson: The biggest life lessons I’ve learned is that what was supposed to be feared is what is supposed to be learned. Travel changes what is true. You think things are the way they are until you see them in person.

Charity Matters: How has this journey changed you?

Sarah Sasson: I would have never considered myself a tenacious person but when I looked at trying to empower the success of others you look at your ability to not to quit differently. I do not think I am not the same in any way since I started. There is nothing about myself that is the same.  My views have changed. How I see the world, how I see people struggle and how I understand poverty all of that is different from being in it so much.

Charity Matters: What is your Wish for Kula Project?

Sarah Sasson: I want to see a generation of Rwandans doing great things. We want our ladies to know that a better future is possible and we believe in them and we believe that will directly translate to their children. My biggest dream is that in twenty years I am at University graduation with one of our ladies who was able to put her children all the way through university because we empowered her. That we not only helped her build a business but that we helped her create a vision that she even believed that was possible for her family. I think that the ultimate wish is to watch the next generation of Rwandan girls not even have to be told they can do it because they were raised in the very beginning believing that was possible. 

 

Charity Matters

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Charity Matters Inspiration

Another lap around the sun

“The secret of change is to focus all of  your energy, not on fighting the old, but on building the new.”

Socrates

Yesterday I celebrated another lap around the sun, as with any moment in life, at least at this stage, comes reflection.    The past three weeks we have celebrated one son’s college graduation, another son’s high school graduation, a funeral celebration of life and now another birthday. It has been a time of huge joy, celebration, change, and loss all rolled into three crazy weeks. More than anything it is a reflection of what life is all about. The ups, the downs, the roadblocks and embracing the joy while enjoying the journey.

Like all good journeys, there have to be a few bumps in the road. Those bumps ultimately define us, shape us and redirect our paths. A few weeks back I wrote about my roadblock and setback with the trolling photo attorney. Well, I am happy to report that he went away with great legal counsel and a huge groundswell of support from so so many of you, so thank you. Crisis averted, lessons learned and so many friends that rallied around that I somehow knew that everything would be ok and it was. The lesson learned was that no matter how big that roadblock may appear, with people you love around you-you can get through anything.

I guess that is the gift of getting older, you begin to see the lessons, the connections and the stories that each new direction presents along the path. There is a great quote I came across from R.M.Drake that says, “In the end, she became more than what she expected. She became the journey, and like all journeys, she did not end, she just simply changed directions and kept going.” 

So, as this new year starts today it is another opportunity to be grateful and to keep going. I am going to begin to write the book I have said I would write, continue to challenge myself to grow and to learn from the incredible people I bring to you each week.

Savor the joy, the moments with friends, family, children and know how blessed I am to have the gift of another birthday and another chance to keep trying to get it right.

Charity Matters

 

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Causes

The Comfort Cub

Have you ever had a friend that keeps telling you, “you need to meet so and so.”  Well, a friend of mine has told me for years that I needed to meet her friend, Marcella Johnson, who is the founder of the nonprofit The Comfort Cub. The stars finally aligned and we had a conversation last week that was supposed to last for forty-five minutes and when I looked at my clock and saw that two hours had passed I was in awe. She was beyond worth the wait and such an inspiration.

In 1999, Marcella’s fourth child, George died shortly after he was born from congenital heart disease. Marcella used her grief as fuel to help others who were suffering from broken heart syndrome and trauma in her creation of the nonprofit the Comfort Cub.

Charity Matters: Tell us a little about what The Comfort Cub does?

Marcella Johnson:  The Comfort Cub is the world’s very first weighted therapeutic teddy bear.  After I lost my newborn son George in 1999 due to congenital heart disease we developed the Cub to help other mothers who suffered from the loss of their infant. The Comfort Cub is specially weighted and is intended to simulate the weighted comfort of cradling a newborn. While the initial intent of The Comfort Cub was for child loss, research now shows it provides profound relief for any traumatic event. This includes having to leave the hospital while your baby is still in the NICU, the loss of a spouse, parent, loved one or beloved pet. It has also been effective for occupational & autism therapy, adoptions and those experiencing divorce or traumatic loss. Due to deep touch pressure, holding The Comfort Cub triggers the brain to release the neurotransmitters dopamine, serotonin and oxytocin, which causes the body to relax and feel comforted.

Charity Matters: What was the moment you knew you needed to start The Comfort Cub?

Marcella Johnson: Leaving the hospital empty handed, with nothing in my arms was one of the worst parts of the whole experience of losing a child.  It was doubly heartbreaking because when it was time to be discharged my husband took all my things and went to get the car.  I was in the elevator next to a woman both of us had just delivered and she had balloons, flowers, her baby boy and I had nothing to hold, it was so painful. Then when we were both wheeled outside to pick up her husband has the video camera, the balloons, and the joy. I just wanted to die. Then my husband pulled up and to see his pain looking at this happy new family was so hard, watching him suffer. We just drove off in silence.

What happened when we got home was that the emotional pain felt like an open wound. My chest literally hurt and my arms ached and no massage or Tylenol made it go away. There was a dull ache in my heart and I thought I was losing my mind. Twenty years ago people didn’t know about Takotsubo Syndrom, also known as broken heart syndrome, but research eventually proved that I wasn’t alone. 

A week after the funeral I asked my dad if he would meet me at the gravesite and he had this beautiful pot of flowers to leave at the grave. When I held the pot the aching in my heart and arms went away. I was sure I was losing my mind. Then I began doing my own research on grief and discovered women who were grieving would hold sacks of flour or carried a pineapple wrapped in a blanket and realized that the pot was about the weight my child would have been.

I had asked people to donate teddy bears instead of flowers in baby George’s name that we would bring to the local Children’s Hospital. We had a lot of teddy bears and about four months after the funeral I saw a Build a Bear and I went to the manager and told him my story and that I wanted to try to create a comfort bear for other women like me. He told me he would help me after work and to go and buy all the split peas that I could find. We opened up the bears and filled them with 6.7 lbs of lentils (baby George’s weight) until we got the weight just right. The following year we started the organization because I was determined that I am not going through this in vain and if I can help just one other woman than I will be satisfied.

Charity Matters: Tell us a little about How you started The Comfort Cub after the prototype?

Marcella Johnson: Helping to me is second nature. I wanted to make sure that no woman in San Diego left the hospital the way that I did. My husband and I started a fund with the money that we would have spent on baby George. So instead of the money to buy diapers and formula, we bought teddy bears, ribbons and spilt peas. A hospice organization asked for ten bears and the Children’s Hospital asked for twelve. I got my girlfriends together and we started an assembly line.

I realized early on that this doesn’t belong to me but I am simply a steward of this. The way people have responded to this bear is so much bigger than me. The reaction from parents and people who have gone through trauma has been so inspiring. Unfortunately, when there has been a tragedy we have sent the bears. My sister lived near Sandy Hook and showed up at the office with the bears. The office manager said they had received 60,000 teddy bears and didn’t need another bear. When she told my story the office manager said she would hand deliver each Comfort Cub to tall of the parents of Sandy Hook victims. Then the parents of the teachers who were killed at Sandy Hook Elementary requested the bears. We made three hundred cubs for the grief group of the Vegas tragedy and just this past week we delivered bears here in San Diego for the recent shooting at the temple.

Charity Matters: What are your biggest challenges?

Marcella Johnson: Our biggest challenge is to get people to understand. Twenty years ago people didn’t know about the physical effects of grief and Takotsubo Syndrome. People can sometimes feel overwhelmed by helping women who have lost children and they either get it or they don’t. The Comfort Cub isn’t about sadness but about hope and healing. People are much more interested in talking about trauma than death. Why it is uncomfortable for many of us to try and find the words for people who lost someone we can not turn our backs on those who are suffering. 

There have been times when this work has been hard. When the economy changed and we had the financial crisis in 2008 funding became more challenging. I had three other children, was making the bears, distributing them and it was a lot. We had a Comfort Cub hotline where we offered them for free to anyone in the United States who had a need. The San Diego Hospice group ran the hotline and funded much of the program in the beginning until a few years ago when they closed down. In 2013, I officially started running everything and in 2015 we became our own nonprofit.

Charity Matters: What fuels you to keep doing this work?

Marcella Johnson: This work is internal and in my heart. It is in my soul and I feel called to do this work. There are so many people that are grieving out there and we need to help them. I believe that I am supposed to be doing this work. 

Charity Matters: When do you know you have made a difference?

Marcella Johnson: There are so many ways….I hear from the hospital all the time the comfort and peace the cubs give to so many. The people who write on our Facebook page about what an impact the cub has made.  I find out second hand because I do not directly distribute the comfort cubs. However, a few years ago I received an award and they brought out a woman who had lost a child and she was carrying something that looked like the velveteen rabbit, it was so worn and loved. I realized as she began to speak about what the comfort cub had done for her that she the loved thing she as holding was her comfort cub.  It is just wow to realize the difference we have made and it takes your breath away.

Charity Matters: Tell us what success and impact you have had?

Marcella Johnson: Since we began we have given over 15,000 Comfort Cubs. So often we learn that these cubs are usually passed on to at least three people. People want to give their cub to someone else who is hurting and now needs it. When you do the math that is touching almost 45,000 lives. I have a friend who is a nurse practitioner and she was recently doing a physical exam. The woman undressed and had a comfort cub tattoo. My friend asked about her tattoo and the woman explained that she had lost a child and that the comfort cub literally saved her life and she wanted it tattooed to always have it with her. That was an impact that I never expected. 

Charity Matters: What life lessons have you learned from this experience?

Marcella Johnson: Before losing a child I always thought it was best not to mention a person who has died’s name. I have learned that you do not want a loved one to be forgotten. I make it a point to always tell people that whoever they lost, mattered. Also, the more you can do to help someone who is grieving the better, it doesn’t have to be anything grand but just to let them know you care.

Charity Matters: How has this journey changed you?

Marcella Johnson: My son’s passing changed my life forever. I wanted to know when he died where did he go? Where is my child? His death sent me on a quest to know more about my faith. It made me realize that we are not in control of anything. Life is short and we need to enjoy and celebrate all the goodness in our lives. Let’s go to the birthday parties, let’s go to the graduation parties and see our children in their plays.  You need to tell people who are meaningful in your life that you love them and what they mean to you because it is fleeting. This is my journey and this is my life….

 

Charity Matters.

 

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Causes

The Cause Bar

Inspiration comes in many forms, as does making a difference. When a girlfriend told me she had just met an amazing human who was approaching philanthropy in a fresh and exciting new way, I knew I needed to know more. A few weeks ago, I had a fantastic conversation with Kristiana Tarnuzzer, the founder of The Cause Bar. In her previous life, Kristiana was involved in mission trips to third world countries,  co-founded a nonprofit in NYC and was the go-to girl for all things philanthropic from events to fashion that gave back. A move to LA from New York inspired Kristiana to look for a one-stop place where she could find ways to make a difference in her new city. Once she realized it didn’t exist she decided to create it…The Cause Bar.

Charity Matters: Tell us a little about what The Cause Bar does?

Kristiana Tarnuzzer: The Cause Bar is a social media-driven destination for empowering, inspiring and educating on how to live a more cause focused lifestyle. We do that by highlighting for purpose brands, changemakers, people who incorporate charity in a unique way and ways to volunteer. 

People can give through attending an event, some people like to roll up their sleeves and get dirty and others want to drink wine at an event. The Cause Bar is morphing into a community where we give light to people doing great things.

Charity Matters: What was the moment you knew you needed to start The Cause Bar?

Kristiana Tarnuzzer: I think what opened the door for me to do this was a little bit like a force. We moved from NYC to LA in 2018 for my husband’s career and dream job. I have lived in New Jersey and New York my entire life and had been a full time working mom in NYC. My career didn’t exist on the West Coast and I basically had a mid-life crisis leaving my life behind to move to the west coast with my husband and two young children.

Once we moved, the only thing I knew and had was this idea of The Cause Bar.  It wasn’t anything new for me, because it was essentially the way I had always lived my life. I have always been involved with charitable works from a very young age. I had co-founded a nonprofit in my twenties, to going on mission trips in my thirties and people have always asked me how to find volunteer opportunities. 

Once I had children it became, how am I going to lead my life by example for them? How can I raise these two children to be the next generation of philanthropists? How do I  leave the world better than I found it? I saw so much interest in my own personal network from my philanthropy. People kept asking me how to find volunteer opportunities because it is overwhelming. I became a personal resource because of the way I lived my life. So many people want to give but are busy and don’t always know how. So I thought what if I put this concept out to the larger world, maybe there will be others that are interested in this? I initially launched The Cause Bar as an Instagram, I knew no one and immediately started getting traction. I let it ride for six months and knew that if other people are honoring this then I knew I had to commit to The Cause Bar.

Charity Matters: What are your biggest challenges?

Kristiana Tarnuzzer: My biggest challenge is figuring out what the perfect next stage of the model will be. How can I make this the most impactful? How do I get my mission and the work that I do every day and how can we multiply my life exponentially? How can I do more than just do this myself? How can others do this alongside me and how do I bring that to life?

Charity Matters: What fuels you to keep doing this work?

Kristiana Tarnuzzer: I couldn’t imagine going back and sitting in an office for something else after really being in this world. Something happened to me in my thirties and forties knowing there is so much more to be done and I want to sit on this side of it. I want this to be more. The move was one of the harder things in my life and it turned out to be the door that opened.

Charity Matters: When do you know you have made a difference?

Kristiana Tarnuzzer: I call these my green lights. When I realize that we raised thousands of dollars for a nonprofit. When I overhear someone talking about something The Cause Bar has done. When we get online feedback about the products people are buying, the events they are going to, the connections that are being made and the support being given to nonprofits is when I know we are a part of moving the needle. Those moments are my green lights.

Charity Matters: Tell us what success you have had and What your impact has been?

Kristiana Tarnuzzer: We are 100% self-funded. The humble brags are things like the “the site is beautiful” or “we thought you have been around a long time.” Being an entrepreneur is so different from my old life of getting constant feedback from a team. Our feedback comes online and I know we are successful when we have impacted nonprofits and the way people live their lives.

Charity Matters: How has this journey changed you?

Kristiana Tarnuzzer: I have always had a tribe. I never had to even think about a support group, people, family or my resources. I have always had a team and been part of a team in life and in my career. In doing this move and The Cause Bar I had to rely on myself, trust my gut and it was just me. 

Charity Matters: What life lessons have you learned from this experience?

Kristiana Tarnuzzer:   I have learned to try to love myself more and to adapt. I’ve learned to give myself the grace and the space to become and to enjoy the journey.

Charity Matters: What is your wish for The Cause Bar?

Kristiana Tarnuzzer: I wish that giving back becomes more a part of everyone’s lifestyle and that we are a big part of that. There are so many benefits to giving back and it is not just for ourselves but for what we can do for others. 

 

Charity Matters

 

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What Matters?

Roadblocks

Every week of my adult life on Friday afternoons I have written down for myself my “weekly wins.” I write down a minimum of five great things that happened during the week, my roadblocks and challenges and my next steps. It has been a life pattern that has served me well. When I close my computer on Friday’s I can put work behind me and think about how to work through the roadblocks as I move ahead. On Sunday nights, I review my next steps to think about how to tackle my week.

Last week I received a roadblock like no other and it has left me so sad. Each week for the past eight years I have poured my heart, my soul and hours into these posts for Charity Matters. I don’t advertise on this site, I don’t do any of this for financial gain or notoriety. I write these stories to inspire not only myself but everyone to serve one another. When I write, I feel like I am writing alone and so often I forget that thousands of you receive these posts each week until you send me the most beautiful emails that keep me coming back for more. FYI: I turned the comment section off my blog so only I see and receive your notes:)

To accurately tell the stories of nonprofits I ask the organizations for their images to help tell their stories. I have used many of my own images and or what the organization provides me. So when I received copyright notification from an attorney who uses trolling software to scan the internet for photos to pay him a huge fee to go away, it crushed me. I trust that the people who are providing me images are providing images that they have clearance to use. I also know that with copyright laws there is a clause that if you use an image to educate and not for financial gain you are “covered” by the law. The reality is that it could cost thousands of dollars in attorney’s fees to defend this. Funds that I do not have.  It feels like good vs. evil and how can greed win over a pure intention? My heart is truly breaking.

As the sign above the tunnel says in MY photo above…PERSIST. If there is one thing that I have learned from my weekly wins and roadblocks, is that every roadblock is God’s way of showing a sign to another path.

Working through and overcoming each challenge that life presents is a victory in itself. Every time life puts up a roadblock, I am overwhelmed with the amount of support I receive from so many to help me through it. Thank you for your continued belief in my work and the belief that people are good. I know that I will get through this roadblock stronger, wiser and come back ready to show the world just how much good is out there.

Charity Matters.

 

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Charity Matters Inspiration

So many last…..

They said this would happen. Every adult I ever passed in the market with my three toddler sons, told me so. Yep, they all said,” Enjoy these days because they will be gone before you know it.” Now those days are these days and I realize that they were right, these days are done or almost. This next week, I will go to our second son’s college graduation and a few weeks after that I will attend our youngest son’s high school graduation and then it will be done. Three boys gone, poof in a flash.

I have watched as the stack of brown lunch bags dwindles down realizing I will never buy another pack, ever! We had our last mother son brunch recently and people kept saying aren’t you so sad. I lied, smiled and said, “No, I’m so happy for him and this next chapter.” I then went home and cried like a baby. We just attended our 11th and last pre-prom party, never to attend another. Parent night came and went at school and I didn’t go, in part because he is already going to college and truth be told I was afraid I would actually get emotional at one of the most boring nights of the year…simply because it was the last one ever.

Not only am I starting to mourn our youngest son but also the huge group of boys I have been privileged to have in my life and our home for the past decade, his amazing friends. They come into our house like locust and sometimes like a hurricane blowing in and out, like the force of nature they are as a pack. The thought of life without their laughter, joking and asking me what is to eat makes me tear up instantly. It’s as if the pain of our youngest son leaving is multiplied by 8 because each of those boys brings me such joy.

I have loved every minute of all of it. I know my hindsight is perfect. I have loved the empty pizza boxes, late-night phone calls for picks ups, the after-school feeding frenzies that leave my cupboards bare, the loud music and even the college process…ok I am totally lying, I really didn’t like that but I’m so damn nostalgic that somehow even that doesn’t seem as bad.

The next few weeks will be celebratory with Baccalaureates, graduation, graduation parties and fun to distract us all from the quiet and still house that is coming. These next short weeks of summer, the boys will head off to college orientation, see friends, pop in and out and then it will be time. Time to pack for school, time to send him out of state and in August and our twenty-four years of parenting will come to an end, in the physical sense. There will not be a child in our home.  I’m not sure what my life looks like without having a boy underfoot. I’m not sure I’m ready to even think about it.

So, instead, I will joyfully make these next few lunches. Pack for our second son’s college graduation, revel in each moment spent with my boys and realize that we have done a good job. They are ready for these next chapters in their lives but I’m not so sure I’m ready for mine.

Charity Matters

 

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Causes

Shields for Families

A few weeks ago I attended an incredible event at the Hilton Foundation that I wrote about. One of the women who spoke at the event was named Danielle Lowe and at lunchtime, I approached her and told her how impressed I was with the work she was doing with her nonprofit Shields for Families. I told her that I would love to learn more about the organization and asked if she by chance knew the founder. Danielle got a huge smile on her face and said, “Why yes I do, it happens to be my mother, Kathryn Icenhower.” A few weeks later the three of us, Danielle and her mother Kathryn and I had a fantastic conversation about the truly unbelievable work that Shields for Families is doing to serve South Central Los Angeles and thousands of families dealing with a full spectrum of needs like shelter, housing, transportation,  substance abuse treatment, education, homelessness and breaking the cycle of poverty. This amazing mother and daughter team is a perfect example of what is right in our world.

Charity Matters: Tell us a little about what Shields for Families does?

Kathryn Icenhower: We attempt to provide families everything they need to be successful in life with whatever the dreams are that they set for themselves and not make that hard, by providing a full range of services. It always frustrated me when I was a social worker that families don’t come with one problem and our social services have always been set up in silos that make it challenging to get help. I don’t feel that getting help should be that hard. We tried to set up an organization where families can get whatever they need. We are all about believing, building and becoming.

Charity Matters: What was the moment you knew you needed to act and start  Shields for Families?

Kathyrn Icenhower: To be honest, I got really mad. I was working for the Los Angeles County and I was in charge of programs, planning, and development. We had a massive drug epidemic and in 1987  The Martin Luther King/Drew Medical Center alone delivered 1,200 neo-natal infants that were exposed prenatally to drugs. Children were being ripped from their families and in most cases being placed far away. Our models for delivering treatment for substance abuse were not effective. So, I developed a model where women could bring their children with them to treatment every day and we had no funding. I met with the Assistant Director of the Alcohol and Drug program for the state to present my idea. At the time there was nothing like this in the country and she literally laughed me out of her office.

What I didn’t realize at the time, is that there were two doctors were presenting a similar idea at the state level about the medical ramifications of these children being born with drugs in their systems. The state agreed with the doctors and went back to the same woman, who had laughed at me. She called showed them my plan and it became the pilot program for the State of California. That was 1990 and the first program called Genisis began with $350,000. Norma Mtume and Xylina Bean helped make this happen and the three of us are still together.

Charity Matters: How did you start?

Kathyrn Icenhower: We listened to families to see what they needed and then I used my skill as a grant writer and we began asking for funding to meet those needs. We were able to get funding to build our treatment program. Then the county wanted to keep some of these programs local so that is when we expanded into child welfare and mental health. Danielle was five when we started Shields.

Charity Matters: What are your biggest challenges?

Danielle Brunn Lowe: I think one of the biggest challenges that Shields is very innovative with solutions and as a result, we are often waiting on funders or the community to catch up with us. We are very selective with our funding and we ensure that our funders mission needs to match ours. Sometimes we end up with a gap in services and end up doing a lot of pro bono work. 

Kathyrn Icenhower: Families don’t have problems in a vacuum and you can’t address them in that way. We have outcomes to prove that our programs are effective. We partner with ten different agencies that bring a wealth of information to us. In the past couple of years, there has been such a focus on accountability. While accountability is important, the amount of time for measurement audits and scrutiny is sometimes overwhelming. We have fifty grants from the federal government, the state, and private funders.

Charity Matters: What fuels you to keep doing this work?

Danielle Brunn Lowe: I was raised that everyone on this earth was put here for a purpose. I have been blessed to find mine. That is what keeps me going. To see people achieve things they never thought they could never do is the best and a blessing. This is my purpose and I was blessed enough to be I born with this work watching my mom. I was there as a child as she did this. Helping to give people the skills they need to advocate for themselves really keeps me going.

Kathyrn Icenhower: My spirituality lead me here. I had a calling. I’m not going to lie, this is hard work. I would not have survived this had I not stayed in touch with the people I help for the past twenty-nine years. I am grounded by the people we serve. I can’t take any credit, I just listened. That is something everyone needs to do. I love attending all the events we do to remind me why I do this work every day. It is all necessary. These families remind me why I do what I do.

Charity Matters: When do you know you have made a difference?

Danielle Brunn Lowe: The outside world defines family success differently. When I watch a family go through a treatment program and reach their goals. When our families become independent. When I see one of our teens help another through coping skills that we have taught them, I know we have made an impact. I tell all my families the line from Nanny McPhee, ” When you don’t want me but need me, I’ll be there. Go fly and call me to tell me how you are flying.”

Kathyrn Icenhower: I know we have made a difference when kids graduate from college. When mothers in treatment get their masters degrees. What we are able to accomplish changes, whole families. “We” made a difference when someone can have their children back. There are so many minute things. Seeing families being successful in accomplishing their goals and that they are caring for one another. We have been able to change the trajectories of entire families.

Charity Matters: Tell us a little about your impact?

Danielle Brunn Lowe: With our charter schools these are students who have been kicked out of a traditional school for a host of reasons. On average our students are about a year behind when they start with us.  Forty percent are homeless youth, involved with child welfare or probation and we have a ninety percent graduation rate with 85% transferring to a four-year college.

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Kathryn Icenhower: We serve over 10,000 families a year with 350 full-time staff and a thirty million dollar budget. Historically, our models have been very successful, our treatment centers have an eighty percent success rate versus the national average of twenty-five percent for long term treatment. We have an upfront assessment plan when a child needs to be removed from the home due to drugs or abuse, we assist the family with services for treatment and do whatever we can to help keep the child at home or make sure the parents voluntarily let the child go while they get help. Within a year and a half of implementing the program, we have reduced the out of home removal by 62% and are now training other agencies on how to use our skills.   We saved the County of Los Angeles over one hundred million dollars and that program became embedded in multiple other programs.

Charity Matters: How has this journey changed you?

Danielle Brunn Lowe: I have learned to always speak for what is right. My mom showed me how.

Kathyrn Icenhower: When Danielle was little we were at a meeting and she spoke up for something that made her upset. She has always done that which makes me proud. This journey has made me stronger. The challenges may try to knock you down but I’ve had to learn to trust myself and to maintain my faith, that it is all going to be ok.

Charity Matters: What life lessons have you learned from this experience?

Danielle Brunn Lowe: I have learned the ability to be humble and vulnerable. Sometimes we all take for granted everything that we have.  I am always humbled by what I learn about resiliency and faith from those we serve. To watch them working towards those goals that every human being deserves. Being open is a constant reminder of what is actually meaningful in this lifetime. This work is a constant reality check that it is not the money that gives you status but what you have to offer from within.

Kathyrn Icenhower: I have learned to always have faith. I must always do what I believe is correct no matter how difficult that path may seem and have faith that will carry me through. 

Charity Matters

 

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Causes

The Fig Factor Foundation

 

” The best gift you can give others is your positive attitude.”

Jackie Camacho-Ruiz

For the past year, I have been contemplating writing a book. A few weeks ago I reached out to a number of authors and publishers to talk about how to begin the process. One of the people I was referred to was a woman named Jackie Camacho-Ruiz. She is the author of fifteen books, has a marketing agency, a publishing house business, and is also a pilot. We had a terrific phone call about writing and in the process, I discovered that Jackie started a non-profit called The Fig Factor Foundation. This woman is a dynamo! After learning about what Jackie was doing for others we had an additional call about her work mentoring young Latina women that was beyond inspiring.

Charity Matters: Tell us a little about what The Fig Factor Foundation does?

Jackie Camacho-Ruiz: The Fig Factor Foundation helps unleash the amazing potential in future Latina leaders. For us, it is recognizing that young Latinas have something beautiful inside. What we do is a series of four steps to help bring that out. We serve girls from the ages of 12 to 25. The first step is our CORE program where the girls complete a two-day course where we go through a series of exercises based on eight factors; discovery, wisdom, humility, persistence, vulnerability, vision, awareness and passion.

The second step is all about leadership, where one mentor is paired up with two young girls, usually between the ages of 15 and twenty, for six months. There is a curriculum where there is a theme per month and the mentor’s report back what they did for that theme, whether it was a field trip, reading a book together or a variety of activities. Then step three is exposing the girls to as many enriching experiences as we can. We take them to experiences that they would not have access too, such as the Facebook headquarters in Chicago, take them flying and a multitude of experiences. The final step is to ask the girls to give back. The girls come back and volunteer to give back to the other girls going through the program.

Charity Matters: What was the moment you knew you needed to act and start your non-profit/philanthropic organization

Jackie Camacho-Ruiz: I am a survivor, poverty and a two-time cancer survivor. When you get to a place in life when you are so grateful for all you have. When you go to the kitchen and you want an apple and you see that you have five apples and everywhere you look there is an abundance of love, you are filled with gratitude. So five years ago on my birthday, I was turning thirty-one and feeling nostalgic because I had been given a second and third chance to live. I told my husband I had an inspiration or a divine download, as I like to call them. I said I didn’t need anything for my birthday, instead, I wanted to bring thirty-one friends for my 31st birthday together for the day and make them feel like princesses.

Ninety percent of the women happened to be Latina, and one by one I asked them to get up and share their dreams. All of them stood up and shared their dreams and for every dream, there were three reasons why they couldn’t accomplish it. So I asked all the girls at my birthday to vote for who inspired them the most and they voted for a young 16-year-old girl who had come to the celebration. It was this young girl that had a number of challenges but was still trying so hard against many odds.  A few days later, in August 2014  I was sharing the story at work about this girl and my co-worker said, “Why don’t we through her a quinceanera?” My co-worker and I ended up giving this girl a huge quinceanera. My client Dale Carnegie Institute gave this girl a scholarship to the Carnegie leadership camp.

When I talked to my business mentor at Dale Carnegie Institute he asked me about my dream and I told, ” I just want to make a change in the world.”   He said, “You can do this Jackie.” In 2014, I started researching and figuring out how to make empowering young Latinas dreams to happen on a bigger scale. I got that fire and knew I needed to make this happen.

Charity Matters: What are your biggest challenges?

Jackie Camacho-Ruiz: I think getting more donors and more people to support our work. This is a labor of love and not having an Executive Director to run the day to day organization is a challenge. We have an amazing board who is working with me to implement the dream but we would love to have someone fulltime.

Charity Matters: What fuels you to keep doing this work?

Jackie Camacho-Ruiz: The impact. How could you not want to help when a young Latina says,” thank you for believing in me.” When the girls see the magic. For me, the countless miles of hugs, tears, dancing…it is beyond anything. I feel like I have the energy to give to thousands because of what these girls have given me. The mission has found me.

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Charity Matters: When do you know you have made a difference?

Jackie Camacho- Ruiz: I am an aunt, a mother, a sister, a mentor to these girls and when I reflect on the interactions I have had with these girls. I know we have made a difference and that I would do anything for these girls.

Charity Matters: Tell us what success you have had and What has your impact been?

Jackie Camacho-Ruiz: This is always a very interesting question because you have qualitative data that you are converting into quantitative results. We have been working with an executive at Google to create a survey for their pre- Fig Factor experience and their post experience to measure the factors of our results. We have had 112 girls go through our program who are thriving, going to college and following their dreams.

One thing that we have done was in March of 2017, I called the second biggest city in Illinois and asked them if they would consider promoting a young Latina day? My hope was to create a spotlight for these young women. The city said, “Sure, that would be a great idea. Would you come to our City Council meeting on April 11th (my birthday, the day this all started) and bring your girls and present this?”  We did and they made April 11th, Young Latina Day. This year we are going to seven cities with our bus full of young Latinas spreading the word of our mission and we are taking Young Latina Day international in eight countries as well.

Charity Matters: What life lessons have you learned from this experience?

Jackie Camacho-Ruiz: I have learned that if you operate from the heart, in the sense that the energy that is being created, that magic has to be protected. The biggest lesson I have learned from this journey is that if you encounter resistance that sometimes you need to change the course. I’ve also learned that this is so much bigger than me. 

Charity Matters: How has this journey changed you?

Jackie Camacho Ruiz: I have realized that I have the power to create a life of significance. I have been amazed by the power that is within each one of us and how a mission that is bigger than you can activate getting people together aligned for the same purpose. To see that display of generosity, compassion, and alignment of something that we are all passionate about is magic. When you align with your heart there is no confusion and that is where the magic happens.

Charity Matters

 

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Copyright © 2019 Charity Matters. This article may not be reproduced without explicit written permission; if you are not reading this in your newsreader, the site you are viewing is illegally infringing our copyright. We would be grateful if you contact us.

 

 

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Charity Matters Inspiration

The Unity of Adversity

This week’s fire at Notre Dame affected me more than I realized and while I was planning on sharing a different story, I found myself needing to shift gears. Over the years I have written many posts about loss and the multitude of ways in which it affects our lives.  Loss and adversity do many things, it breaks our hearts, it makes us sad and it unites us in a shared experience and brings us together in community. The fire at Notre Dame did all of that; a huge loss for the world and in the ruins we see the beauty of people coming together in shared grief.

For many of us, when we think about Notre Dame we think of our first trip to Paris and the wonder of it all. For me the first time I saw the beautiful landmark was a trip with my mom after I graduated from college.  So many of us posted our pictures standing in front of the iconic cathedral over the decades on social media in the aftermath of the fire. A shared experience that hundreds of thousands of us experience each year. We came together via Instagram, Facebook, our modern-day community to mourn and to unite with those images.

Notre Dame has always been about bringing people together, imagine the community that built that iconic structure over 850 years ago? For over two centuries families came together in to build the cathedral. Hauling one thousand three hundred oak trees to create the rafters took an enormous effort and to imagine what it took to simply move one oak tree in the year 1163. The journey of creating, the struggles to build, the families that sacrificed to erect the cathedral are as monumental as the scale of the flying buttresses. The awe and wonder that was built to show the human spirit, imagination, beauty and the community of faith are what continues to draw us to the iconic structure over and over.

Notre Dame was not only a community in its creation but once finished it was the center of Paris; a place of worship, faith, a place to celebrate births, weddings and deaths. Hundreds of thousands of families had the most important moments of their lives within those walls for over eight hundred years. People coming together to support one another in times of joy and sadness. It is what we do as humans and sometimes it is something we forget about in our daily lives as we look at screens, smartphones and not the people sitting next to us.

The fire this week is a reminder that in loss we come together to support one another, to share memories, to console each other and to look ahead at how we can rebuild in the face of adversity. How do we unite to re-create beauty, to dream, to build, to worship, to love, to celebrate and to live?

 

Notre Dame is symbolic of our lives and a precious reminder of the power and importance of coming together in good times and in bad.

Charity Matters

 

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Copyright © 2019 Charity Matters. This article may not be reproduced without explicit written permission; if you are not reading this in your newsreader, the site you are viewing is illegally infringing our copyright. We would be grateful if you contact us.

 

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