Modern Day Heroes


Episode 43: Roots for Boots

Today is Memorial Day, a national day when we honor and and recognize those who have given the ultimate sacrifice of service. So it is only fitting that today we are having a conversation with an incredible nonprofit Roots for Boots that serves those who serve, our veterans.

Christy Lucus, founder of Roots for Boots is an inspiration and was beyond fun to talk too. Join us to learn the amazing story of Christy’s journey from a school principal to a nonprofit founder. You will see why her official title is Chief Enthusiasm Officer!

Here are a few highlights from our conversation:

Charity Matters: Tell us a little about what Roots for Boots does?

Christy Lucas: We are a grassroots organization and our mission is basically to meet whatever need or challenge a veteran active duty or military family would have. And we like to invite the community to come in to use their own gifts, talents and resources to help us and we like to say that your way of serving your country.

The thing about Roots for Boots is we don’t have a specific niche.  A lot of nonprofits do hunting trips or fishing trips with veterans. For us, no day is ever the same. We could be helping with rent, utilities, home repairs, or car repairs. One of the things that I love to do is to provide the All Terrain action track wheelchairs for our veterans. Those are for our veterans that have issues with mobility outside. These are the wheelchairs that have the tracks on them, a fishing pole attachment, and they’ve got a swivel on for their firearm. The wheelchairs even have a snowplow and they’re just amazing.

Charity Matters: What was the moment you knew you needed to act and start Roots for Boots?

Christy Lucas: From very early age, all I ever want to do is help people. When I was little, that’s all I did. And then when I had to figure out what I wanted to do as far career, I decided to go into teaching. So I went to teaching got my degree and I ended up at a Catholic school in Missouri Sound, Pennsylvania. It was just the little town that reminded me of Mayberry that was just a very simple close knit community. So I taught there for 14 years.

I always see God’s hand and everything that I’ve done here.  You just never know where he’s going to take you. When I decided to teach, I went back to school to get my master’s in education. Well, I got the job and Annunciation in the middle of that program.  I was like, I do not want to ever be a principal ever. 14 years later, the school needed a principal…. and I’ll tell you, that was a hardest job. That was the absolute hardest job I’ve ever had.

When I taught and when I became principal,  I did the Veterans Day assemblies.  I think this is where everything started. When I did the Veterans Day assemblies, I got to hear their stories, and the struggles of our veterans, especially our local, military. Then we saw some of our families have deployments who had military members in their family.  And I saw that end of it as well. So I really got a connection there.

I come from a patriotic family where my dad’s a Marine. My grandfather served in World War II, my  great grandfather served in World War I and an uncle in the Navy. My father in law was in the Korean War. So it was just all around.  Love that surrounding your whole time yet you don’t always see it. So when I became principal, I used that platform more.  I brought military in to help a science lesson, Social Studies lessons to talk about patriotism.

Veterans Day was my absolute favorite day in the school.  That was because it didn’t take a lot to make our Veterans happy or to make them smile.  The third year of my contract, I was really burned out and didn’t know what to do. I thought, well, maybe if I volunteer with a Veterans Organization, I’d be able to find my passion that way. I asked a friend who was a Marine, “Do you know any place I could I could do that?” And he says no, but why don’t you start your own thing?  And when he said that, it’s like a spark went off my head. I knew what, no clue what I was going to do no clue what this was going to look like.

Charity Matters: What are your biggest challenges?

Christy Lucas:  I think one of the challenges we have now is with growth. It’s just growing in leaps and bounds.  I run a food bank, the second Tuesday of every month for veterans. That started with eight veterans back in 2018 and it’s now almost 150. It’s it’s more than a Foodbank because I have a Veteran Service Officer there. He’s able to help with any VA issues that they have. We have lunch for the volunteers and the veterans. And that’s priceless. having them sit around a table together and have a  conversation.

Charity Matters: What fuels you to keep doing this work?

Christy Lucas: I never take credit for this, I always say it’s God working through me. He’s bringing people to me that need help. And he brings people to me that can help me and I work with a wonderful team of volunteers. The one story that I always do tell is Jeremy Jacoby. He’s a young veteran, and he’s in his 30s. He’s got a young family and Jeremy was deployed twice.  During his deployment he was exposed to chemicals and he’s losing mobility from the waist down.

Three years ago I got contacted because he he was trying to see if he could get up on one of the alteration track wheelchairs. So I met Jeremy at a local restaurant here and I just remember looking across the table.  I could just see the pain in Jeremy’s eyes. What he so desperately wanted was to be able to run with his young son to be able to play football. He wasn’t athletic guy to begin with and now he’s reduced to a cane and a wheelchair.

All he wanted to be able to go out and hunt and fish and be able to play with his his son.  So I remember hearing his story and then you see this, this soldier across from you and all sudden he starts to choke up. I looked across the table as Jeremy I grabbed his arm.  And I said,” Jeremy, I will get you that tractor by Christmas.” And we did.

Charity Matters: If you could dream any dream for your organization, what would that be?

Christy Lucas: if I had a dream super big, the one thing I always say that that we that we were are in need of is our own space.  I work out of my home and always having to borrow other people’s conference rooms. My core values for Roots for Boots is serve, educate and inspire.  So I thought there’s these little one room school school houses around here that are all boarded up. So if somebody would just like buy one of those for me?  Renovate it, make it lots recruits headquarters and  pop a flagpole up in the front of it. I’d be able to meet with my veterans there and we’d have our own conference room.

Charity Matters: What life lessons have you learned from this experience?

Christy Lucas: When I was principal we would adopt an active duty servicemen each year. They have taught me perseverance and I’ve carried this on into what I do now,  never get up or never give up. You know, live to fight another day. Just keep going forward. That’s a lesson that was has been priceless for me.  I tend to be somebody that doesn’t run from a challenge, I go right towards them.

My biggest struggle was always failure. When I finally just said, “You know what, this is way too stressful. ”
I just had to be myself and figure this out. And I never thought that I would ever be able to handle the job is principal.  I always thought I wasn’t smart enough to do certain jobs. Then I realized I was smart enough. And I was smart enough to form a nonprofit in this community, and opened it with welcome arms.

I was lucky because  I think it’s something that community was looking for. When I look back on all those stumbling blocks and all those failures. And I just think you know what, I’m so glad that I just kept going, because I could have missed out on what could have been my greatest moment. You know, and I always tell people, just keep going, you could be you could be missing out on what could be your greatest moment.



New episodes are released every Wednesday!  If you enjoyed today’s episode, please connect with us:

Copyright © 2022 Charity Matters. This article may not be reproduced without explicit written permission; if you are not reading this in your newsreader, the site you are viewing is illegally infringing our copyright. We would be grateful if you contact us.

Episode 11: Fotolanthrophy, Storytelling with a purpose

Have you ever read about someone and think, I need to know that person? That is exactly what happened with this week’s guest, Katie Norris. A while back I was reading through a People Magazine and came across the incredible story of Chris Norton. Chris had an amazing story and the article mentioned this incredible nonprofit founder, Katie Norris, who was determined to tell it. Katie did just that through her amazing nonprofit, Fotolanthrophy. A non-profit organization that combines photography + film + philanthropy to share inspiring true stories of people who have overcome adversity…and I wanted to meet her.

Image how thrilled I was when Katie and I were connected? We sat down for an inspirational conversation about her organization’s beginnings and her latest film project, 7 Yards: The Chris Norton Story.  Join us today for an incredible conversation with this very special human who will make your day. 

Here are a few highlights from our conversation:

Charity Matters: What was the moment you knew you needed to act and start  Fotolanthrophy?

Katie Norris: A lot of people say they hope to feel called in life.  I actually got a phone call that changed the course of my life forever. Nearly 10 years ago, I received a phone call from a mother that was just sobbing. I could barely hear what she was saying. She’s finally said, “My name is Kara. You don’t know me, but someone said you can help me. My son is just been diagnosed with a brain tumor. He’s eight months old and I really would love pictures of him.”

 I had my own photography business at the time. And little did she know that a few months before, it kind of was just put on my heart that I wanted to start my own nonprofit, which was a wild idea. I was in my young 20s and I just didn’t move forward with that idea and I just needed the courage to go for it. It all came together at that moment and that phone call. I remember just kind of taking a minute and thinking, this is it, this is my call for my life. I need to go serve people with the gift that I have.

And I got to say, “Kara, you know, I can’t imagine what you’re going through. But yes, we’d love to serve you. Here’s what I’d like to do.” We got to surprise her with not only a photo session, but we brought in a videographer and captured the last moments of her son’s life. It was very, very challenging. I wasn’t a mom at the time, so it was hard. We got to serve her and that was the beginning of Fotolanthrophy.

Charity Matters: How did you go from photoshoots to becoming a nonprofit documentary filmmaker?

Katie Norris: Then things kind of continued to grow after that families would call and they would nominate families because sometimes when someone’s facing such a great tragedy, you don’t know what to do. And sometimes, you know, a casserole, you want to do more than that. And so it felt so good to say yes, we’ll be there. How can we help?

Then everything kind of went to the next level, when we were interviewing a young soldier, Travis Mills. He’s a quadruple amputee. And I came across his story. And my world kind of stopped when I saw a picture of him. And we made our way to Fort Bragg to meet him, we’re gifting his family Fotolanthrophy, which was a portrait session and a short film. And I’m sitting here interviewing this American hero thinking, why don’t we make him a full-featured documentary? 

Once we continued the mission and served many families we realized what it was going to take to produce these stories and that’s when we knew we needed to become a nonprofit. We received our 501 c3 status in 2012. It was a great day and it felt like a new start. We’re really doing this, you know, it was kind of an answer to a phone call. Then we continued to see people impacted and it was such a joy to serve these families that we just went step by step and they just kept coming.

Charity Matters: What fuels you to keep doing this work?

Katie Norris: So when I’m tired, I think about those people that we could potentially serve and maybe bring a little bit of inspiration to and that, that keeps me going.  I’ve got that phone call, you know, I’m anchored in that phone call that this is what I was supposed to do. And that keeps me going.

Charity Matters: do you know have a Motto that you live by?

Katie Norris: Consistency compounds. I continue to say those two words because it does compound and it all adds up. And so if I can just stay consistent in who I am in what we’re doing in our mission, it all will continue to move.  And that’s really helped me from the day to day.

Charity Matters: What life lessons have you learned from this experience?

Katie Norris: You can never give up on your dream. I mean, there are so many times that I could have said this is too hard. This is too much. And I think about all those “miss moments” that would have never happened.  I think about all the people that are moved experiencing our film, 7 Yards. So sometimes when we’re in those moments of adversity, and we can’t shake it that day, and we want to give up because it’s too hard, and the sacrifices we make…just to never give up, just don’t.  

We’ve been given this mission and just to continue going.  I think that’s one of the biggest things that has taught me to see what I’m made of, and to see what’s possible. It’s nice, because each project we take on more, and I think some days are really hard.  I wonder what I would have said, what my life would be like if I didn’t say yes to all this?  I would have missed out on so much. So anyone listening, that’s following your dream just keep going, just keep going.



New episodes are released every Wednesday!  If you enjoyed today’s episode, please:
  • Post a screenshot & key takeaway on your IG story and tag me @heidimcniffjohnson and @Charitymatters so I can repost you.
  • Leave a positive review on Apple Podcasts
  • Subscribe for new episodes each week
Connect with us:
  • www.Charity-Matters.com
  • On IG @Charitymatters


Copyright © 2021 Charity Matters. This article may not be reproduced without explicit written permission; if you are not reading this in your newsreader, the site you are viewing is illegally infringing our copyright. We would be grateful if you contact us.