Summer’s end is bittersweet for me. It is not just the long days, the sun, and the inevitable back to school but it is saying goodbye to the remarkable students that we are privileged to work with all summer long through the youth leadership organization I work with. These students are beyond inspiring and we give them the skills to change the world and it is amazing to see what they can do.

The other day I was looking into other organizations that do similar work and I came across the most remarkable story about a young man named Craig Kielburger and his older brother Marc. Craig, at the age of 12 saw a news story about a young man his age, that changed his life, ignited a fire within and sparked a generation of youth to give back.

That moment was the beginning of the nonprofit Free the Children, whose mission was to free children and families of poverty and exploitation but that was simply the beginning of a remarkable journey and story. Free the Children grew and expanded into ME to WE, the WE Movement and a remarkable organization that empowers youth to change the world.

More than twenty years later, their vision and scope has expanded into empowering youth at home, connecting them with global and social causes, partnering with schools, service oriented travel programs for youth and families, along with a social enterprise that provides products that make an impact with their everyday consumer decisions.

These two brothers, used a spark to ignite a flame of service that has inspired hundreds of thousands of youth to be the change. In Craig’s words,” Over the years, we’ve discovered that it’s far more important to reach as many people as possible-especially our youth-empower them with the knowledge that it’s not up to anyone else, it’s up to them to make a difference.” 

Charity Matters.


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